Forget about big deals. For much of Thursday afternoon last week and then again on Tuesday, corporate America put down the phones to watch Team USA — and now there’s data to prove it.
Study after study touts the billions of dollars lost during the World Cup as workers tune out email and turn on their televisions — or live stream. And some soccer-crazed countries have gone to extremes to make sure citizens can tune-in without interruption (See: Ghana).
However, these articles and estimates tend to focus on areas beyond the good ‘ole red, white and blue. America has never been known for its futbol-loving fans. But, it looks like the tide is starting to turn.
One way to judge that? Conference call data.
During Thursday’s game, U.S. call volume took a nose dive, dropping an average of 7% compared to the same time a week earlier, according to…
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